Category: craft

  • Fun with marketing – my convention banner

    I am so pleased to show off my first major marketing tool since the book got its cover – my banner for convention booths and signing tables. Artist Andrea Klores created a fantastic twilit look that complements the book’s edginess and theme. See it below in detail, and the final product at the end of this…

  • My book has a cover!

    I’m so excited to share my novel’s cover! Created by Duong Covers, it captures my old-meets-new theme in spectacular fashion. Speaking professionally, it’s also fantastic. In case you wondered why titles are getting so BIG on book covers lately, thank online bookstores and their 100ish-pixel-wide icons. Here, not only the title but the central art…

  • My first interview!

    I got to talk about my upcoming novel The Demon in Business Class with the great guys at B&M Baked Podcast. We discuss the story, the background, the editing process, support from other writers, and even the convention-sales business model. My five-minute interview starts at timecode 30:21 – or listen to the whole thing, to hear from many…

  • Giving to, not just dealing with

    Sometimes leaving is a process. I’m off to Hartford’s Connecticon this weekend to work my publisher’s table and learn direct sales by doing. Which means I should have spent the week blogging reflections on the industry and marketing and such. Instead I did a lot of weeding and yard work, which was twice as hard…

  • Make time for new work

    My main creative work since my book contract has either been editing my manuscript or developing my (approach to) social media. By any commercial measure, that’s what I should have done. Polishing and sharing best honors my creative expression. One has creative intention too, and each success makes one’s ground more fertile. Recently my editor Vivian…

  • Books at AwesomeCon need flair

    AwesomeCon‘s sales and promotional floor is so big that guides and maps never refer to it as a unit bound by walls, only to its subsections. All of it is dense with visual stimulus and novelty. Vendors sell comics, books, movies, posters, toys, models, clothing and accessories, even niche products like leather bondage wear or rings…

  • Writer vs author (social media)

    This is a post about web marketing and how I am working through mine. TL;DR – avoid mistaking writer for author, mistaking content for news.